Editors and clients share what it's like to work with me: 

"Danna is the best in the higher ed copywriting biz. Her strength is in her ability to bring the best out of her interview subjects and weave a compelling narrative about your institution using the stories they share. She’s incredibly patient and proactive when the annual higher ed cycle inevitably leads to delays. Don’t hesitate to hire her for web or email copy, news stories, or larger viewbook projects!"

-Julia Dudley-Kramer, Senior Assistant Director of Admissions, Tufts University 

"Working with Danna is such a positive experience. From the moment I met her, I knew it was going to be a good partnership. She is vibrant and matched my energy, watt by watt! Danna is high caliber talent but she still allows me to experience her humility, attention, and graciousness. Her sincere desire to learn about us is heartwarming. She is so easy to work with. If you have a writing project that needs the likes of Danna, don't even look any further."

-Helga Melgar, Director of Digital Marketing and Content, Roger Williams University School of Law

"Danna is a dream to work with. She explores assignments thoroughly, making sure she knows what we expect regarding the final product. She communicates as needed during the process to keep me apprised of how the story is coming along, and her drafts demonstrate comprehensive research, excellent interviewing, and attention to detail. I highly recommend her for any stories in higher education and beyond."

-Shannon O'Brien, Director of Editorial and Social Media, Wellesley College

"Danna was my go to freelance writer for covering our alumni profiles. She was so great at connecting topics seamlessly and making stories standout in the way I was hoping they would. Danna is great at covering complex, heavy lift stories that require multiple interviews and extra research to take it to the next level."

-Brandi Wampler, Senior Content Specialist, University of Notre Dame -Mendoza College of Business

"Danna is a once-in-a-lifetime get. An editor's dream. I've worked with Danna for more than a year now and her reliability, organization, adherence to deadlines, and passion for what she does makes her one of my favorite writers again and again. She is also a thorough communicator, brings ideas to the table, and is someone I trust implicitly. My job is easier because I have Danna in my corner."

-Sarah Sweeney, Director of Content & Communications at Endicott College

"I've had the pleasure of working with Danna for a few years now and she has become my go-to for freelance writing assignments. Her vast experience, organizational skills, and professionalism makes every writing assignment a breeze. Danna takes the time up front to really understand the audience and desired goal of each project. Everyone she interviews reports enjoying their experience and it's apparent she is enthusiastic about the subject matter and makes real connections with interviewees. Every project we've worked together on has been completed on time and within the clear budget set at the start. I'd highly recommend Danna for your freelance writing needs!"

-Ariana Shirzadi, Communications Manager at Tufts University 

"I am thrilled to recommend Danna Lorch for her exceptional freelance writing contributions to The Boston Architectural College's (BAC) feature stories. Danna consistently delivers captivating narratives that skillfully showcase the experiences of BAC students, alumni, trustees, and friends. Danna's attention to detail and commitment to accuracy shine through in her work. She conducts thorough research and interviews, resulting in stories that resonate with the architectural community. Her professionalism and responsiveness make her an ideal collaborator and partner with the BAC. Danna's writing talents, combined with her dedication, make her an invaluable asset. It is a pleasure to collaborate, and I look forward to continuing our partnership for many years to come!"

-Nancy Finn, Director of Marketing at the Boston Architectural College

"Working with Danna Lorch is always a pleasure. Danna is a very talented writer who is able to hone in on the specific differentiators of a person or company and identify compelling copy to articulate the message flawlessly—and using language that stands out. I’m so proud to work with Danna and love the outcome of all our collaborations. In fact, I love Danna’s work so much, I hired her to write my own bio and business process content! I couldn’t be happier with the result. If you want your content written beautifully so you can feel 100% confident in how it represents you, invest in Danna’s services today."

-Susan Davis, Owner of SHD Marketing 

"Danna is both a talented writer, and fabulous to work with. She is creative and passionate in crafting stories for our school, communicates clearly, and makes her interviewees feel at ease. We're so glad we connected with her, and trust her with our most important storytelling for our print and online publications. Thanks for all you do, Danna!"

-Barbara Rutkowski, Associate Director of Marketing & Communications at North Bennet Street School